Up-selling is a sale of additional product or service of higher standard, functionality or more service in a package, which always means a higher price.
Up-selling is realised to the Customer’s base of existing Customers.
As our experience shows, crucial information about the Customers gained from the base combined with skilful using of knowledge from CMR may lead to extraordinary sales results. Usually they range from a few to over a dozen percents. Sometimes it is possible to achieve even couple of dozens percents.
During over a decade of providing this type of services, the best result of our Team is 72%. The Project concerned sale of specialist assurance for geriatric nurses from Poland working in Germany.