In strategic planning, we take into consideration the very basic assumptions, i.e. strategic goals concerning:
- Increasing number of Customers
- Increasing value of Customers
- Reducing marketing costs
- Reducing sales costs
- Increasing income
- Increasing revenue
In more advanced Projects we define and plan improving KPI indicators, e.g.
- Customer satisfaction indicator
- Churn rate
- Average Revenue Per User
- Product per Customer
- Customer Lifetime Value
- Lifetime Value Customer
- Break Even Point
The service is finished and charged on the stage of delivering and presenting the strategic plan.
Usually, our Customers choose the service along with supervising or supporting the realisation.
For some Customers, we have been realising even dozens of Projects at a time.